Cool Kid Fashion: PETA Hoodie

If just last week you had told me I'd be seeing some skateboard industry dirtbag rocking a PETA hoodie at a competition at Potrero del Sol, I would have laughed at you and bet you I'd start eating meat again if the sight was seen.  Well, what the fuck, four dancing bunnies spotted within feet of Potrero's bowl.  Does this mean it's cool to wear your veganism on for back or is PETA the apex of hooded irony?