Driving With Scissors Seems Like a Bad Idea But These Wheeler-Dealers Are Doing It Anyway

Because everyone wants to have their bangs trimmed in a motor vehicle, San Francisco is filling up fast with truck-based businesses that cater to more than our stomachs.  That's right, foodless food trucks that instead sell flowers and haircuts are all the rage, according to a glowing profile of she-trucks in San Francisco Magazine:

Sarah LaShelle, owner of the Mission salon Pretty Parlor, and her partner Misty Briglia started taking their new beauty truck, which they dubbed Pretty Parlor a GoGo, to big tech companies such as Facebook and Google last fall, where they offer services to employees. “We’d been talking about how cool it would be to own a mobile salon and decided to give it a shot before somebody else did,” LaShelle said. “Once we made up our minds, we bought a truck on Craigslist the next day.” She and Briglia celebrated with tequila shots and coordinating tattoos. […]

It’s definitely a labor of love,” LaShelle said of the undertaking. “The generator weighs a ton, and we have to take it and out to charge it after every trip.” Even finding a space to park the truck in the city has proved a challenge. Yet the duo has pressed on, traveling to music festivals and teaming up with wineries and neighborhood businesses for events where they offer makeup, spray tanning, waxing, and occasionally nail art and hair braiding. “We get a lot of attention as cute girls driving a big truck,” LaShelle said.

Is rolling retail here to stay or just the next passing fad we'll all be over in 18 months?  Either way, I'm pumped for the impending roll-out of the F.S.C. Barber Lifestyle Truck For Men.

[SF Magazine]

Comments (2)

Someone should step up and offer mobile shitters. I fucking hate using those crack dens at 16th & Mission.

These gals did the hair and makeup for the Bike Expo fashion show this past November and they did an amazing job. I was very impressed and I think it’s a great idea for various lady nights, events, etc. Totally endorsing this particular moving vehicle.